Head of International Marketing UK/Ireland/US

  • Liverpool, UK
  • Birmingham, UK
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EcoOnline is one of the fastest growing software companies in Europe. We develop SaaS (Software as a Service) solutions for all types of businesses with the goal of preventing human and environmental damage in health, safety, environment and quality (HSEQ). This way, we help save lives and take care of the environment.

In addition, we offer software solutions that help our customers create safe, sustainable, efficient and attractive jobs. More than 7,000 companies and 80 industries based in Northern Europe have chosen EcoOnline, as a supplier of user-friendly SaaS tools within HSEQ. We have a rapid growth and today we are 400 talented colleagues in our offices in Norway, Sweden, Finland, Denmark, Dublin Ireland, United Kingdom and US. Our vision is to be the preferred provider of HSEQ tools & services and deliver sustainable results for our customers around the globe.

To continue to grow, we are now looking for a new colleague. As a Head of International marketing UK / Ireland / US at EcoOnline, you will be an important part of the company's further growth, and you will gain valuable experience and a professional network.

The Team:

EcoOnline is a leading provider of Health & Safety SaaS software. We are seeking a talented and forward-thinking Head of International Marketing UK/Ireland and US to join the company during a time of major growth. 

The Global marketing team consists of some 20+ persons located across six countries organized partly in a cross functional matrix team providing content, channel management, leads generation as well as with local presence working closely with the sales teams in each country.

The right person will be in charge of the local Marketing teams in UK/Ireland, today consisting of 4 persons, those also having the responsibility over the US marketing. As Head of Marketing you will and work very closely with the Channel team and our Nordic head of Marketing. The role can be based in any of our UK/Ireland offices.

Why join EcoOnline:

  • EcoOnline is on a growth journey although already a leading player within the field of EHS Software tools with more than 6500 customers in over 80 different industries.
  • You will be surrounded by more than 400 purpose-driven employees based in Norway, Sweden, Denmark, Finland, Ireland, the UK and the US.
  • We provide software solutions with the purpose to increase workplace safety and save lives which gives meaning to what we do every day.

 

Responsibilities:

  • Build, manage and coach a high-performing cross country marketing team
  • Responsible for the marketing spend and budget in all relevant countries
  • Perform and document market research and insight and define target markets in each country
  • Responsible for the marketing campaign strategy, plan and execution towards prospects and existing customers, in close collaboration with New Sales, Customer Success and Product
  • Relentlessly track and measure campaign performance, return on marketing investment (ROMI), and drive continuous improvements
  • Work closely with Product to align product development and go-to-market campaigns

Skills:

  • Experience leading and managing global demand generation programs, preferably involving enterprise software and/or SaaS services
  • Minimum Bachelor’s Degree in Business, Marketing, or related field or an equivalent  combination of education and experience

 Additional Skills:

  • Expertise and success in developing and executing high value marketing programs globally in a B2B software company
  • Demonstrate fluency in modern marketing practices including inbound marketing, content marketing, social media marketing, account-based marketing, SEO, SEM, retargeting, cross-sell and up-sell campaign planning, etc.
  • Demonstrated financial and budgeting acumen with corresponding financial accountability
  • Experience attracting, retaining, motivating and developing a high-performing marketing team
  • Strong understanding of brand principles and audience segmentation

 

The position is located at one of our offices in either UK/Ireland

The candidate will report to VP Marketing and you will work closely with Head of Nordic Marketing, Head of Marketing Channels, Head of Web and Design as well as Head of PR, Communication and Content.


 

 

 

 

Additional information

  • Remote status

    Temporarily remote

Locations

Dublin, Ireland, Limerick, Ireland, Peterborough, UK, Liverpool, UK and Birmingham, UK

Or, know someone who would be a perfect fit? Let them know!

Department

The Moorings
Dublin 8 Directions View page

Limerick, Ireland

V94 PT04
V94 PT04 Co. Limerick Directions sales.en@ecoonline.com View page

Peterborough, UK

PE3 6RU
PE3 6RU Peterborough Directions

Liverpool, UK

Airsweb
L35 0LF Prescot Directions malin.vergari@ecoonline.com 01212952154 View page

Birmingham, UK

156 Great Charles Street Queensway
B3 3HN Birmingham Directions sales.en@ecoonline.com +44 20 8133 4551 View page

Why EcoOnline?

At EcoOnline we use innovative technology to help our clients build a deeper understanding of their operational and EHS risks. We take the safety perspective into the next level, disrupting the way we face the challenges, but also the opportunities to the protection of our health and wellbeing.

We believe that by connecting innovation with best practice, our solutions can build a deeper understanding of companies operational and EHS risks.

Through knowledge and innovative technology, we are enabling companies to create healthier and safer working environments.

By designing EHS software with ease of use at its core, we lower the barrier so that anyone can report incidents, near misses or other important events – wherever they are.

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